How to choose the right business name
A good name is easy to say, easy to spell, and tells people what you do or where you are.
Five quick tests:
- Say it out loud. Can a customer repeat it after hearing it once over the phone?
- Spell it. Could someone type it into search without help? Avoid odd spellings ("Kwik", "4U").
- Make it specific. "Osu Phone Hub" says more than "Blessed Ventures".
- Check it's free. Search Masio, Instagram and Google. If you'll register the business, check availability with the Office of the Registrar of Companies.
- Leave room to grow. If you sell phones now but plan to add laptops, "Osu Phone Hub" may become "Osu Tech Hub".
Need ideas? Try the Business Name Generator in the toolkit.